Sony to start selling 11-inch OLED TVs in 2007
Thursday, April 12th, 2007According to Reuters, Sony are planning to be the first to bring OLED TVs to the Market later this year.
At a display forum in Tokyo, customers, suppliers, and even rival TV makers turned their backs on 50-inch and bigger TVs to throng before Sony’s tiny 11-inch OLED TVs.
“LCD and plasma displays look faded in comparison,” said a Denso Corp. employee who declined to be named, fighting to take a picture of the new TVs. […]
The OLED TV to be launched this year will be made by ST Liquid Crystal Display Corp., a joint venture between Sony and Toyota Industries Corp., Sony spokesperson Daiichi Yamafuji said, declining to give unit targets or a likely price. […]
The Nikkei business daily reported earlier that Sony would begin by mass-producing about 1,000 of the 11-inch OLED sets a month?a fraction of its LCD TV business?and would aim to keep its price within a few times that of existing flat TVs. […]
Other companies investing in OLED displays include Seiko Epson, Canon, Samsung and a joint venture between Toshiba and Matsushita Electric Industrial Co..
Toshiba President Atsutoshi Nishida said on Thursday the company hoped to make larger TV-use OLED panels at the joint venture, Toshiba Matsushita Display Technology Co., by 2009, taking aim at the $35 billion flat TV market, which is currently dominated by LCD and plasma display technology.


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